Ten Miles Square


March 14, 2013 1:50 PM How Much Did the 47% Video Matter? Not that Much

By John Sides

The interview with Scott Prouty, the man who filmed Romney at the fundraiser featured in the “47% video,” has made the video’s role in the 2012 election newly salient.  Over at Salon, I have a piece detailing Lynn Vavreck’s and my findings about the video’s impact, which we will report in greater detail in The GambleHere’s the conclusion:

It is always tempting for those following a presidential election closely — pundits, reporters and political scientists alike — to assume that every new twist is the proverbial game-changer. But in retrospect, the 47 percent video did not live up to the hype.

More at the post.

[Originally posted at The Monkey Cage]

John Sides is an associate professor of political science at George Washington University.


  • Crissa on March 14, 2013 3:55 PM:

    I think it got less the motivated out to vote. How much? I dunno, but I think it galvanized non-white votes against Romney.